Tuesday, November 3, 2026
TheShipping Log

Pricing changes

BetterSocials vs Agorapulse pricing: per seat or flat (2026)

Agorapulse Standard is $79 a user a month billed yearly. BetterSocials Creator is $29 a month, or $24 yearly, for four accounts with AI replies.

By The Shipping Log staff7 min read

As of October 2026, Agorapulse Standard costs $79 a user a month billed yearly, or $99 monthly, with 10 social profiles per user. Pick Agorapulse if several people split one inbox and need assignments, notes and Google reviews in the same place. Pick BetterSocials if one owner answers the comments and DMs that bring in customers: Creator is $29 a month, or $24 billed yearly, for four accounts, with AI replies in your voice.

The Agorapulse and BetterSocials plans on the record

Agorapulse and BetterSocials price on different units, so this entry takes the pricing-first angle: every plan side by side, with the month each price was seen. Agorapulse charges per user. BetterSocials charges per plan, and the plan sets how many accounts you connect.

The table shows each vendor's listed prices as of October 2026, from the Agorapulse pricing page and BetterSocials's own pricing page.

PlanBilled yearlyBilled monthlyAccountsSeats
Agorapulse Standard$79 per user$99 per user10 per userPer user
BetterSocials Creator$24$294One login
BetterSocials Pro$39$496One login
BetterSocials Team$79$9912Unlimited

An account here means one connected social profile, such as an Instagram business account or a Facebook Page. Agorapulse sells extra profiles at $10 a month each on annual billing, or $15 monthly. On BetterSocials the plan sets the count: 4 on Creator, 6 on Pro and 12 on Team.

The trials differ too. Agorapulse lists a 30-day trial. BetterSocials gives 7 days on every plan, card required, with a 30-day money-back guarantee on the first paid charge, and the trial connects its plan's own account count.

What one person pays on Agorapulse and BetterSocials

Agorapulse costs more than BetterSocials for one person at four accounts, and the two bills meet at ten. The sums below use each vendor's listed rates.

At four accounts, Agorapulse Standard is still $79 a month billed yearly, because the seat includes ten profiles. BetterSocials Creator covers four for $24 billed yearly. So on annual billing Agorapulse costs a little over three times as much at this count, and monthly it's $99 against $29.

At six accounts, BetterSocials Pro is $39 billed yearly or $49 monthly. Agorapulse stays at $79 or $99, because six profiles still fit inside one seat.

At ten accounts, the bills match. Agorapulse Standard is $79 billed yearly for ten profiles, and BetterSocials Team is $79 billed yearly for twelve accounts. Monthly, both are $99.

At twelve accounts, Agorapulse needs two extra profiles. That's $79 + 2 x $10 = $99 a month billed yearly, or $99 plus 2 x $15 monthly, which comes to well over a hundred and twenty dollars. BetterSocials Team stays at $79 yearly or $99 monthly for twelve.

What a team of three pays, with Sprout Social beside it

Agorapulse's per-user price is where a team's bill splits from BetterSocials Team. Three people on Agorapulse Standard pay 3 x $79 a month billed yearly, a little under two hundred and forty dollars, or 3 x $99 monthly, just under three hundred. Each of those seats brings ten profiles, so the team can connect thirty.

Sprout Social is the other per-seat suite worth pricing here. As of October 2026, Sprout Social puts its inbox on Standard at $199 per seat a month billed annually. Three seats come to 3 x $199, close to six hundred dollars a month.

BetterSocials Team covers the same three people for $79 a month billed yearly, or $99 monthly. Teammates are invited by email from Settings, then Team, with no seat fee. The ceiling is twelve accounts and 4,000 shared AI credits a month, so a team running more than twelve profiles outgrows it before it outgrows Agorapulse's thirty.

Other plans that skip the seat fee

BetterSocials Team isn't the only plan that prices a team without charging per seat. These are the listed rates as of October 2026.

  • Sendible Core is $30 a month billed yearly, or $35 monthly, with unlimited users on every plan.
  • Buffer Team is $10 a channel a month billed yearly, or $12 monthly, with unlimited team members. Twelve channels come to 12 x $10, a bit over a hundred dollars a month billed yearly.
  • Metricool Advanced starts at $53 a month billed yearly, or $67 monthly, for up to 15 brands, with unlimited team members.

Sendible Core is cheaper than BetterSocials Team on the sticker price. On BetterSocials, the Team price includes AI replies to comments and DMs, plus keyword DMs, in the same plan. The roundup Social media tools with unlimited users in 2026, sorted by what a whole team pays lists more of them.

What the Agorapulse seat buys

Agorapulse is stronger than BetterSocials for a team that splits the inbox by person. Its pricing page, read October 28, 2026, lists assigning comments and messages, reply collision detection, conversation notes and contact history in the inbox.

The same inbox moderates Google reviews and ad comments. Agorapulse also lists simple approval workflows for posts, saved replies, sentiment detection, inline translation and AI reply suggestions.

Automated moderation is capped below the top plan, at one free rule per social profile with one trigger condition per rule. The top plan lifts that to unlimited rules per profile, with unlimited trigger conditions per rule.

What the BetterSocials plan buys

BetterSocials spends its plan on replies that go out without you typing them. AI replies has a Comments section and a DMs section, and each has three settings: Off, Draft for me and Reply in my voice.

On Draft for me, every new comment or DM gets a draft in your voice the moment it arrives, and nothing posts until you approve it. On Reply in my voice, everyday comments get an answer 1 to 5 minutes later, and a DM gets one about a minute after it arrives. AI rules are plain sentences you write, like your prices, hours and booking link, and questions those rules don't cover wait for you in Needs reply.

Keyword automations are unlimited on every plan. A keyword in an Instagram or Facebook comment sends the person a DM with your link, with no flow builder. On TikTok, YouTube, Threads and LinkedIn Company Pages, the keyword posts a public reply with the link instead.

Every new comment and DM also gets a tag when it arrives, and a new Lead sends a push notification to your phone. Each AI reply or draft uses 1 AI credit: 1,000 a month on Creator, 2,000 on Pro and 4,000 shared on Team. When credits run out the AI pauses and never charges more on its own. For what AI in the inbox costs on other schedulers, see AI reply suggestions in a social media scheduler: what they cost in 2026.

Platform rules bind every tool. Instagram lets a business reply to a DM only within 24 hours of the person's last message. On BetterSocials, TikTok DM replies need a Business account outside the UK and Europe, with at most 10 replies within 48 hours of the person's last message.

Which bill fits which team

Agorapulse fits several people who share one inbox and need the workflow around it: assignments, notes, Google reviews, ad comments and approvals. At $79 a user a month billed yearly, that workflow is what you're paying for, and three seats bring thirty profiles.

BetterSocials fits an owner, creator or small agency whose comments and DMs bring in customers. Creator covers four accounts for $29 a month, or $24 billed yearly. Team adds unlimited teammates and twelve accounts for $99 a month, or $79 billed yearly.

For one person, BetterSocials costs the same or less at every account count up to twelve. For a team, it costs less once a second seat enters the Agorapulse bill.

FAQ

Is Agorapulse priced per user?

Yes. As of October 2026, Agorapulse prices every plan per user per month. Standard is $79 a user a month billed yearly, or $99 monthly, with 10 social profiles per user. Three people on Standard pay 3 x $79 a month on annual billing, a little under two hundred and forty dollars.

Which BetterSocials plan gives a team unlimited users?

Team. BetterSocials Team is $99 a month, or $79 billed yearly, for 12 social accounts, unlimited teammates invited by email and 4,000 shared AI credits a month. Creator and Pro are one login each.

How many social accounts can you connect on the cheapest plan?

Agorapulse Standard includes 10 social profiles per user, and each extra profile costs $10 a month on annual billing or $15 monthly. BetterSocials Creator connects 4 accounts for $29 a month, or $24 billed yearly. Pro connects 6 and Team connects 12, and the 7-day trial connects its plan's own count.

Can AI answer my comments and DMs?

In BetterSocials, yes. AI replies has a Comments section and a DMs section, each with Off, Draft for me and Reply in my voice. On Reply in my voice, a DM gets an answer about a minute after it arrives, and questions your AI rules don't cover wait in Needs reply. Agorapulse lists AI reply suggestions in its inbox.

Is Agorapulse cheaper than Sprout Social for a small team?

Yes. Agorapulse Standard is $79 a user a month billed yearly, and Sprout Social puts its inbox on Standard at $199 a seat a month billed annually. Three people pay a little under two hundred and forty dollars a month on Agorapulse and close to six hundred on Sprout Social. BetterSocials Team covers the same three people for $79 a month billed yearly, with 12 accounts.